AI Tool & Business Stage

Fast insights on tools, products and innovation:rapid micro-talks presenting provocative ideas, emerging trends, and new tools.
Note: The program is still being finalized and may be subject to changes.

AI Tool & Business

Fast insights on tools, products and innovation:
rapid micro-talks presenting provocative ideas, emerging trends, and new tools.

21 JANUARY
22 JANUARY
21 jan 08:30
21 jan 13:30
22 jan 09:30
22 jan 13:30
21 jan 11:30 - 11:50
20 min
AI is not a buzzword — it’s an everyday tool. In this session, we’ll share how we use it to enhance design, development, and internal processes, and how we integrate it daily into our clients’ projects, turning it from yet another promise into a real driver of efficiency, impact, and tangible value.
21 jan 12:00 - 12:20
20 min
The demand for AI has exploded, yet the MIT “State of AI in Business 2025” report shows that few projects generate real impact. Companies aren’t looking for prototypes—they want results. This is where Neovia comes in: the value proposition of CRPI Digital Group that turns AI into tangible value. With Ignition, our proprietary framework, we identify the most strategic initiatives; Smart Products provide ready-to-use, customizable, and scalable solutions, while Custom Services support end-to-end adoption. We will present concrete and replicable use cases.
21 jan 12:20 - 12:40
20 min
We are entering the era of cognitive automation. But which solution should you choose? This talk examines the three main classes of agentic solutions: ready-to-use agents, which offer immediate operability with no technical skills required; programmable agents, which balance flexibility and ease of deployment; and fully custom-built agents, which provide maximum control and personalization at the cost of engineering complexity. Through use cases and a decision matrix, we will explore when each approach represents the optimal choice, analyzing trade-offs in cost, time-to-market, scalability, and governance. The goal is to equip decision makers with the tools needed to make informed choices that align technical solutions with business objectives.
21 jan 14:30 - 14:50
20 min
ChatGPT, Copilot, Gemini, and the new AI-powered engines are rewriting the rules of online visibility. In this talk, we’ll explore how to understand whether your brand is being mentioned (or forgotten) by artificial intelligence, how to monitor your presence, and what you can do to improve it. A new frontier of SEO, where the key question is simple: does AI talk about you — or about your competitors?
21 jan 14:50 - 15:10
20 min
The talk explores how agentic AI and GenAI can improve business processes when integrated into operational workflows and enterprise systems. Drawing on Abstract’s experience, it discusses real-world use cases and the impact on operations, process quality, and interaction with users and stakeholders.
21 jan 16:00 - 16:20
20 min
The talk will demonstrate how the Bytek Prediction Platform enables advanced use of first-party data through a zero-copy architecture that can unify, enrich, and activate information without introducing operational complexity. Three cases will be presented: the adoption of Value Based Bidding for Fluida, personalization through Interest Modeling in the Wellmakers project, and omnichannel optimization with predictive models applied to Iper La Grande i, highlighting how these approaches accelerate the time-to-value for marketing teams.
21 jan
22 jan 11:10 - 11:30
20 min
In the talk “The Cloud in the AI Era,” Gabriele Gaetano Fronzé explores how artificial intelligence is transforming cloud infrastructure and why the future requires unified, sovereign, and lock-in-free architectures. From the role of the lightweight hypervisor to the distributed management of workloads, the talk illustrates how to build agile, scalable ecosystems that are truly ready for AI.
22 jan 11:30 - 11:50
20 min
How are Italian companies really using AI? No theory—just real cases. Together, we’ll look at concrete implementations of AI agents across different sectors: what works, what doesn’t, and, most importantly, what it takes to move from “we want to try AI” to having agents that work every day.
22 jan 12:00 - 12:20
20 min
The Agentic Era is redefining Customer Experience (CX). Luca Ciaraffo presents the ‘Productivity without Complexity’ vision, showing how Freshworks’ native AI (Copilot, Virtual Agent, and vertical features) enhances customer support efficiency. The talk—packed with demos and practical takeaways—promotes Augmented Intelligence (humans at the center of AI), creating a ‘Super Human’ customer service. A must-attend session for C-level executives and professionals seeking solid investments for 2026.
22 jan 12:20 - 12:40
20 min
At this point in the AI era, companies face two critical challenges: models that are too general to be useful in business processes, and the growing need to protect increasingly valuable data. In our talk, we will show how ReQurv addresses this paradigm shift with a complete AI ecosystem consisting of private AI, an agentic Hub connecting different business areas, and a proprietary infrastructure with shared computing power ready for the future, Hive.
22 jan